Assignment #1 - Product Description Summary & Analysis

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Draft #2 – Product Summary and Analysis

GPS Insight (2019) states that Driveri 360° AI is a vehicle dash camera which bring solutions for an organisation to protect against false claims as well as a platform to improve driver management and training.

Driveri 360° AI video captures 1080p HD video and full 360° view angles of traffic incidents. It processes them in real-time with its advanced technology of machine learning software to instant capture and review events, in turn reduces the user’s need to view hours of footage.

It is also capable of providing an overall view of driver behaviour to pinpoint the responsible party. The telematics device improves safety, provides a wide range of data and analysis to help identify driver behaviour trends and stop reckless driving as it occurs.

It is user friendly and no smartphone or WiFi is needed on board the vehicle. Built-in GPS, Global Navigation Satellite System (GLONASS) as well as 4G LTE connectivity gets everything done in a single device. Video footage is stored for an unlimited time period in the cloud, or locally for up to 100 hours. An easy to use mobile/web application enables the employers with an interface to easily access the videos on the go.

I believe that Driveri 360° can greatly enhance the safety levels of the fleet of an organization. While receiving information of unsafe driving such as speeding, harsh braking and rapid acceleration in reports can be of great value, video footage captured through in-cab cameras is helping fleets tackle risk in a whole new way. Users can now see what’s happening from the driver’s perspective as well as in the cab of the vehicle. This helps organizations recognise and correct the highest levels of risk and liability within their fleet.

Partnering with Netradyne, GPS Insight’s Driveri 360° AI Camera brings safety technology into the next level, bringing the most insightful driver behaviour data provided to their customers. Their vision-based technology provides comprehensive insights into driver behaviour, whereas many other solutions only provide a limited, event-based view from triggers such as unsafe driving. “The difference in these technologies is analogous to having a fleet manager riding shotgun with their drivers at all times versus doing a ride-along for a couple of minutes per month to determine the overall safety of their fleet.” said Shay Demmons, VP of Product for GPS Insight.

Another capability is to provide organizations with a much higher level of coaching information that includes positive feedback for their performance. The camera captures when a driver demonstrates positive behaviour such as adjusting following distance to give space when another vehicle cuts in front or when the driver moves over a lane when there is a disabled vehicle on the shoulder.

In addition, the company plans to develop new fleet management applications such as “risk maps” that identify locations with an elevated accident risk in truck routes, and help familiarize drivers with nuances such as issues with certain delivery locations.

In conclusion, GPS Insight’s 360° AI Camera would be the top pick for any organisation with fleets of vehicles. It comprises of basic features such as 1080p HD video recording, unlimited video storage in the cloud. With unique feature such as a 360-degree view and machine learning software to instantly capture and review events from all angles of the vehicle, it is the go-to solution.

References
GPS Insight. (2019). Driver 360° AI Fleet Camera. Retrieved from https://www.gpsinsight.com/solutions/360-ai-fleet-camera/

GPS Insight. (2019). GPS Insight Announces New Dash Cams to Enhance Safety. Retrieved from https://www.gpsinsight.com/press-release/gps-insight-announces-new-dash-cams-to-enhance-safety/

Aaron, H. (2019). GPS Insight adds Netradyne AI vision to telematics offering. Retrieved from https://www.ccjdigital.com/gps-insight-adds-netradyne-ai-vision-to-telematics-offering/

Edited 08 October 2019

Comments

  1. Kenneth25 September 2019 at 03:51

    Hi Wei Hao,
    Thank you for your post, I managed to learn a lot about the vehicle dash camera through your summary. Your post is able to explain the key functions, as well as the convenience of using the product.

    Regards,
    Kenneth Wee

    ReplyDelete
  2. Javier Ng25 September 2019 at 19:29

    Hi Wei Hao,

    Thanks for the detailed and systematic summary of Driveri 360. The sentence transition are fluent and straightforward. Through your content, we understood more about this dash-cam's function and properties. We suggest you should summarize the whole content into one paragraph for the convenient's of the reader.

    Pointers to elaborate on
    - "with its advanced technology which reduces viewing hours of footage", what is the technology?
    -"provides a wide range of data and analysis to help identify driver behaviour trends", how are the data transferred? Through 4G LTE Connectivity or build in storage?

    Regards,
    Javier & Alex Wenhan

    ReplyDelete

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